The Next Phase of Online Community Cultivation: Measuring and Expanding the value of Community from Joseph Porcelli
In my role as Director of Professional Services at GovDelivery, I give a number of presentations and participate on panels. This past fall, I gave what I felt was one of my best presentations titled “The Next Phase of Online Community Cultivation: Measuring and Expanding the value of Community.”
What stood out about this presentation was that I offered a framework for mapping the doings of community members to business objectives and that I focused on the human side of motivating and managing communities. Many notes were taken and questions asked. If you have any thoughts or feedback, I’d appreciate the input!